Sustainability is not the same as “green” or “eco-friendly”
The United Nations Brundtland Commission defines sustainability as ‘meeting the needs of the present generation without compromising the ability of future generations to meet their own needs.’
The terms ‘green’ and ‘eco-friendly’ refer to products or practices that won’t harm the environment.
What’s the difference? Sustainability is about balancing environmental, social, and economic concerns so that our planet can continue to support us all. Being eco-friendly or green is specifically about making choices or using products that won’t negatively affect the earth.
Why plan a sustainable event
\”A third (34%) of consumers stated that their trust in brands would be improved if they were recognised as an ethical/sustainable provider by an independent third party. A similar proportion (32%) claimed that their trust in brands would be improved if they had a transparent, accountable, and socially and environmentally responsible supply chain.\”
They’re generally more cost-effective in the long run. Sustainable event management helps to reduce waste and save resources. This article on Insights, the Events Industry Council’s blog, shares the hows and whys.
How to make your event more sustainable
Use less plastic
\”Virtually every piece of plastic that was ever made still exists in some shape or form (with the exception of the small amount that has been incinerated)…Americans purchase about 50 billion water bottles per year, averaging about 13 bottles per month for every person in the U.S.! That means by using a reusable water bottle, you could save an average of 156 plastic bottles annually.\”
To reduce the amount of bottled water at your event, you could:- Create a water station and encourage guests to bring their own refillable bottles.
- Refrain from selling plastic bottled water.
- Use biodegradable or compostable options.
- Take plastic straws completely out of the equation.
Create a sustainability policy
Reduce food waste
Wasting food is bad for your event budget and the environment. In fact, the Environmental Protection Agency says that 40% of food is lost or wasted, annually costing an estimated $218 billion or 1.3% of GDP! Plus, according to the U.S. Department of Agriculture, “Food loss and waste also exacerbate the climate change crisis with its significant greenhouse gas (GHG) footprint. Production, transportation, and handling of food generate significant Carbon Dioxide (CO2) emissions and when food ends up in landfills, it generates methane, an even more potent greenhouse gas.”
There are many ways to cut down on wasted food at your event, such as donating leftover food to shelters or composting. Read through Further With Food’s Toolkit for Food Waste-Free Events for detailed information on the steps you can take.
Choose environmentally friendly venues and vendors
When choosing an event venue, look for one that is environmentally friendly or has green certifications. Some things to look for include energy-efficient lighting, solar panels, water conservation measures, and recycling programs. Look for similar sustainability credentials and practices as you select vendors for catering, decor, rental items, ticket printing, event materials, and event platforms.
To encourage guests to leave their cars at home, try to choose a venue close to public transportation.
Host a hybrid event
Hybrid events are a combination of in-person and virtual events. They help reduce travel expenses, resource usage, and event waste. Additionally, it makes your event more inclusive, which translates to more attendees.
Sustainable Event Management Takeaways
Sustainability is the ability to meet the needs of the present without compromising the ability of future generations to meet their own needs. Therefore, it is essential to incorporate sustainability into event planning to reduce waste, support local businesses, and reduce your event’s carbon footprint. To make your event more sustainable, use less plastic, source local and organic food, and choose environmentally friendly venues and vendors.
Now that you know more about planning a sustainable event, let’s build better events together! Eventgroove simplifies online fundraising through easy-to-customise fundraiser types, marketing, and online printing services into one user-friendly solution.
0 Comments